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Sony Logo Fuente y color del símbolo VideoSony Logo Animation Datei:Sony sti-guns.com aus Wikipedia, der freien Enzyklopädie. Zur Navigation springen Zur Suche springen. Datei; Dateiversionen. Pressekontakt; Sony PR Team Deutschland; SolgnynhPrxlofoeesussibdonvgalql@sti-guns.commvn; / Pressekontakt; Sony Österreich & Schweiz; [email protected]sti-guns.comx. Corporate – TV & Home Entertainment – Audio. Produktbereiche TV & Home Entertainment, Audio, Digital Imaging Bitte beachten Sie, dass die Sony Pressekontakte nicht in der Lage sind, bei. Description Fox Kids logo. From toamid a global recession, Sony Ericsson slashed its workforce by several thousand. SPE's television division is known as Sony Pictures Television.
Stringer helped to reinvigorate the company's struggling media businesses, encouraging blockbusters such as Spider-Man while cutting 9, jobs. Despite some successes, the company faced continued struggles in the mid- to lates.
Shortly thereafter, Hirai outlined his company-wide initiative, named "One Sony" to revive Sony from years of financial losses and bureaucratic management structure, which proved difficult for former CEO Stringer to accomplish, partly due to differences in business culture and native languages between Stringer and some of Sony's Japanese divisions and subsidiaries.
Hirai outlined three major areas of focus for Sony's electronics business, which include imaging technology, gaming and mobile technology, as well as a focus on reducing the major losses from the television business.
In , Sony purchased Toshiba's image sensor business. It was reported in December by multiple news outlets that Sony was considering restructuring its U.
According to the reports, such a restructuring would have placed Sony Pictures under Sony Interactive's CEO, Andrew House, though House wouldn't have taken over day-to-day operations of the film studio.
In , Sony sold its lithium-ion battery business to Murata Manufacturing. In , Sony merged its Mobile, TV and Camera businesses.
On 1 April , Sony Electronics Corporation was established as an intermediate holding company to own and oversee its electronics and IT solutions businesses.
On 19 May , the company announced that it will rename Sony Group Corporation as of 1 April Subsequently, Sony Electronics Corporation will be renamed to Sony Corporation.
Sony has historically been notable for creating its own in-house standards for new recording and storage technologies, instead of adopting those of other manufacturers and standards bodies.
Sony either alone or with partners has introduced several of the most popular recording formats, including the 3.
Sony introduced U-matic , the world's first videocassette format, in , but the standard was unpopular for domestic use due to the high price.
Betamax is, for all practical purposes, an obsolete format. In , Sony launched their Handycam products and the Video8 format. Sony held a patent for its proprietary Trinitron until Sony introduced the Triluminos Display, the company's proprietary color reproduction enhancing technology, in , featured in the world's first LED-backlit LCD televisions.
It was the first commercial use of quantum dots. In , the company revealed a prototype of an ultrafine RGB LED display, which it calls the Crystal LED Display.
Sony used the Compact Cassette format in many of its tape recorders and players, including the Walkman , the world's first portable music player.
Until late , Sony's Network Walkman line of digital portable music players did not support the MP3 standard natively. In , Sony built upon the MiniDisc format by releasing Hi-MD.
Hi-MD allows the playback and recording of audio on newly introduced 1 GB Hi-MD discs in addition to playback and recording on regular MiniDiscs.
In addition to saving audio on the discs, Hi-MD allows the storage of computer files such as documents, videos and photos.
In , Sony challenged the industry standard Dolby Digital 5. SDDS was solely developed for use in the theatre circuit; Sony never intended to develop a home theatre version of SDDS.
The latter became entrenched in a format war with DVD-Audio. Still, neither gained a major foothold with the general public.
CDs had been preferred by consumers because of the ubiquitous presence of CD drives in consumer devices until the early s when the iPod and streaming services became available.
Sony demonstrated an optical digital audio disc in and soon joined hands with Philips, another major contender for the storage technology, to establish a worldwide standard.
In , Sony launched the Discman series, an expansion of the Walkman brand to portable CD players. Sony began to improve performance and capacity of the novel format.
It launched write-once optical discs WO and magneto-optical discs which were around MB size for the specific use of archival data storage, in and respectively.
In the early s, two high-density optical storage standards were being developed: one was the MultiMedia Compact Disc MMCD , backed by Philips and Sony, and the other was the Super Density Disc SD , supported by Toshiba and many others.
Philips and Sony abandoned their MMCD format and agreed upon Toshiba's SD format with only one modification. The unified disc format was called DVD and was introduced in Sony was one of the leading developers of the Blu-ray optical disc format, the newest standard for disc-based content delivery.
The first Blu-ray players became commercially available in The format emerged as the standard for HD media over the competing format, Toshiba's HD DVD , after a two-year-long high-definition optical disc format war.
Sony's laser communication devices for small satellites rely on the technologies developed for the company's optical disc products.
Sony had great success and the format became dominant. Sony held more than a 70 percent share of the market when it decided to pull the plug on the format in In , Sony launched the Memory Stick format, the flash memory cards for use in Sony lines of digital cameras and portable music players.
It has seen little support outside of Sony's own products, with Secure Digital cards SD commanding considerably greater popularity. Sony has made updates to the Memory Stick format with Memory Stick Duo and Memory Stick Micro.
Sony introduced FeliCa , a contactless IC card technology primarily used in contactless payment , as a result of the company's joint development and commercialization of Near-Field Communication NFC with Philips.
The standard is largely offered in two forms, either chips embedded in smartphones or plastic cards with chips embedded in them. Sony plans to implement this technology in train systems across Asia.
In , Sony launched the ELTRES, the company's proprietary low-power wide-area wireless communication LPWAN standard. Best known for its electronic products, Sony offers a wide variety of product lines in many areas.
At its peak, it was dubbed as a "corporate octopus", for its sprawling ventures from private insurance to chemicals to cosmetics to home shopping to Tokyo-based French food joint, let alone its core businesses such as electronics and entertainment.
Sony Electronics Corporation to become the second incarnation of Sony Corporation in is the electronics business unit of the Sony Group.
Sony released the world's first portable music player, the Walkman , in , bundled with the MDL-3L2 headphones. This line fostered a fundamental change in music listening habits by allowing people to carry music with them and listen to music through lightweight headphones.
In the case of optical disc players, the Discman brand was used until the late s. In Sony's first portable digital audio players were introduced; one was a player using Memory Stick flash storage created by the Walkman division, and the other was a smaller pen-sized player with embedded flash storage created by the Vaio division; both accompanied with Sony's OpenMG copyright protection technology and PC software for music transfer.
Sony is a major audio products manufacturer and one of the active noise control technology leaders. Sony produced the TV , the world's first all- transistor television, in Sony stopped production of Trinitron for most markets, but continued producing sets for markets such as Pakistan, Bangladesh and China.
Sony discontinued its series of Trinitron computer monitors in The company discontinued the last Trinitron-based television set in the US in early The end of Trinitron marked the end of Sony's analog television sets and monitors.
Sony used the LCD WEGA name for its LCD TVs until summer The company then introduced the BRAVIA name. BRAVIA is an in-house brand owned by Sony which produces high-definition LCD televisions, projection TVs and front projectors, home cinemas and the BRAVIA home theatre range.
All Sony high-definition flat-panel LCD televisions in North America have carried the logo for BRAVIA since In , Sony lost its decades-long No.
In November , the Sony XEL-1 , the first OLED television, was released and manufactured for two years. Later in , Sony demonstrated the first 4K OLED television.
From , Sony started restructuring of its loss-making television business, mainly by downsizing business units and outsourcing the manufacturing of display panels to the companies like Sharp Corporation , LG Display , and Samsung Electronics.
In , Sony launched OLED televisions under the BRAVIA brand. Also, Sony has sold a range of tapes, discs, recorders and players for videocassette , DVD , and Blu-ray formats for decades.
Sony offers a wide range of digital cameras. Its point-and-shoot models adopt the Cyber-shot name, while digital single-lens reflex models are branded using Alpha.
It also produces action cameras and camcorders , with the company's cinema-grade products being sold under the CineAlta name. Sony demonstrated a prototype of the Sony Mavica in and released it for the consumer market in The first Cyber-shot was introduced in Sony entered the market for digital single-lens reflex cameras in when it acquired the camera business of Konica Minolta.
Sony rebranded the company's line of cameras as its Alpha line. Sony is the world's third largest manufacturer of the cameras, behind Canon and Nikon respectively.
In , Sony introduced their first mirrorless interchangeable-lens cameras , which were the NEX-3 and the NEX They also started a new lens mount system, which was the E-mount.
There were quite a few NEX models out there, when Sony decided to melt the NEX series into the Alpha series. Sony produced computers MSX home computers and NEWS workstations during the s.
The company withdrew from the computer business around Sony entered again into the global computer market under the new VAIO brand, began in Short for "Video Audio Integrated Operation", the line was the first computer brand to highlight visual-audio features.
Sony faced considerable controversy when some of its laptop batteries exploded and caught fire in , resulting in the largest computer-related recall to that point in history.
In a bid to join the tablet computer market, the company launched its Sony Tablet line of Android tablets in Since , Sony's Android products have been marketed under the Xperia brand used for its smartphones.
On 4 February , Sony announced that it would sell its VAIO PC business due to poor sales  and Japanese company Japan Industrial Partners JIP will purchase the VAIO brand, with the deal finalized by the end of March Sony has targeted medical, healthcare and biotechnology business as a growth sector in the future.
The company acquired iCyt Mission Technology, Inc. In , Sony announced that it would acquire all shares of So-net Entertainment Corporation, the largest shareholder of M3, Inc.
On 28 September , Olympus and Sony announced that the two companies will establish a joint venture to develop new surgical endoscopes with 4K resolution or higher and 3D capability.
On 28 February , Sony, M3 and Illumina established a joint venture called P5, Inc. Sony Mobile Communications Inc.
In , Sony entered into a joint venture with Swedish telecommunications company Ericsson , forming Sony Ericsson Mobile Communications.
However, Sony Ericsson reached a profit in The company distinguished itself with multimedia-capable mobile phones, which included features such as cameras.
These were unusual at the time. Despite their innovations, Sony Ericsson faced intense competition from Apple 's iPhone , which was released in From to , amid a global recession, Sony Ericsson slashed its workforce by several thousand.
In , Sony Ericsson was the fourth-largest mobile phone manufacturer in the world after Nokia , Samsung and LG. Sony shipped Since the late s, Sony has released numerous consumer robots, including dog-shaped robots called AIBO , a music playing robot called Rolly , and a humanoid robot called QRIO.
Despite being a pioneer in the field, Sony had ceased robotics-related operations for 10 years due to financial difficulties, until it decided to revive them in In , Sony partnered with an autonomous driving startup ZMP INC.
Sony traces its roots in the semiconductor business back to , when it became the first Japanese company to commercialize a transistor , invented and licensed by Bell Labs ; it is one of the earliest and the youngest licensee of the novel technology, together with Texas Instruments.
As of , the company, through its chip business arm Sony Semiconductor Solutions, designs, manufactures, and sells a wide range of semiconductors and electronic components, including image sensors HAD CCD , Exmor , image processors BIONZ , laser diodes , system LSIs, mixed-signal LSIs, emerging memory storage , emerging displays microLED , microOLED, and holographic display , multi-functional microcomputer SPRESENSE , etc.
As of , Sony was the world's largest manufacturer of CMOS image sensors as its chips are widely used in digital cameras, tablet computers and smartphones.
Sony Interactive Entertainment formerly Sony Computer Entertainment is best known for producing the popular line of PlayStation consoles.
The line grew out of a failed partnership with Nintendo. Originally, Nintendo requested Sony to develop an add-on for its console that would play Compact Discs.
In Sony announced the add-on , as well as a dedicated console known as the "Play Station". However, a disagreement over software licensing for the console caused the partnership to fall through.
Sony then continued the project independently. Sony released the PlayStation 3 , a high-definition console, in It was the first console to use the Blu-ray format, and was considerably more expensive than the competitors Xbox and Wii due to the Cell processor.
Sony extended the brand to the portable games market in with the PlayStation Portable PSP. The console has sold reasonably, but has taken a second place to a rival handheld, the Nintendo DS.
Sony developed the Universal Media Disc UMD optical disc medium for use on the PlayStation Portable. Early on, the format was used for movies, but it has since lost major studio support.
Sony released a disc-less version of its PlayStation Portable, the PSP Go , in The company went on to release its second portable video game system, PlayStation Vita , in and Sony launched its fourth console, the PlayStation 4 , on 15 November , which as of 31 December has sold On 18 March , at GDC , president of SCE Worldwide Studios Shuhei Yoshida announced their new virtual reality technology dubbed Project Morpheus, and later named PlayStation VR , for PlayStation 4.
The headset brought VR gaming and non-gaming software to the company's console. According to a report released by Houston-based patent consulting firm LexInnova in May , Sony is leading the virtual reality patent race.
According to the firm's analysis of nearly 12, patents or patent applications, Sony has virtual reality patents or patent applications. On March 31, , the successor to the PlayStation 4 was announced and on November 12, , the PlayStation 5 was released in North America, Australia, New Zealand, Japan, South Korea, and Singapore.
PlayStation has confirmed that the console will launch in Indonesia on January 22, The game console reportedly sold from 2.
Sony USA previously owned and operated Sony Trans Com: a technology business that provided in-flight entertainment programming as well as video and audio playback equipment for the airline industry.
Sony had purchased the business from Sundstrand Corp. In , Sony rolled most of its consumer content services including video, music and gaming into the Sony Entertainment Network , the predecessor of Playstaion Network.
Sony Pictures Entertainment Inc. With It has also produced the popular television game shows Jeopardy! Columbia lives on in the Sony Pictures Motion Picture Group , a division of SPE which in turn owns Columbia Pictures and TriStar Pictures among other film production and distribution companies such as Screen Gems , Sony Pictures Classics , Sony Pictures Home Entertainment.
SPE's television division is known as Sony Pictures Television. For the first several years of its existence, Sony Pictures Entertainment performed poorly, leading many to suspect the company would sell off the division.
In July , a marketing executive working for Sony Corporation created a fictitious film critic, David Manning , who gave consistently good reviews for releases from Sony subsidiary Columbia Pictures that generally received poor reviews amongst real critics.
In late , Sony Pictures became the target of a hack attack from a clandestine group called Guardians of Peace, weeks before releasing the anti-North Korean comedy film The Interview.
Sony Music Entertainment also known as SME or Sony Music is the second-largest global recorded music company of the "big three" record companies and is controlled by Sony Corporation of America , the United States subsidiary of Japan's Sony.
The acquisition of CBS Records provided the foundation for the formation of Sony Music Entertainment, which Sony established in It operates independently of Sony Music as it is directly owned by Japanese Sony.
In , Sony entered into a joint venture with Bertelsmann AG , merging Sony Music Entertainment with Bertelsmann Music Group to create Sony BMG.
In , Sony BMG faced a copy protection scandal , because its music CDs had installed malware on users' computers that was posing a security risk to affected customers.
Sony bought out Bertelsmann's share in Sony BMG and formed a new Sony Music Entertainment in Since then, the company has undergone management changes.
Besides its record label, Sony operates other music businesses. At the time, the publishing company was the second largest of its kind in the world.
In , Sony bought the rest of the shares in the publisher, making it a wholly owned subsidiary. Sony's entering into the Japanese animation, or anime , business happened in when a group company Sony Music Entertainment Japan SMEJ established Aniplex as its subsidiary managing creative productions, which founded A-1 Pictures , the first anime studio of Sony, ten years later.
Since then, through group-wide and international ventures,  Sony has solidified its position in the industry, elevating the business to what is called the "fourth pillar of its entertainment portfolio" according to The Nikkei.
The anime business operations of Sony are scattered around the group, mainly in its Pictures and Music units, as follows: SMEJ's notable related businesses include Aniplex, CloverWorks, and A-1 Pictures while Sony Pictures Entertainment Japan SPEJ operates anime-oriented TV channels like Animax , Kids Station ; Aniplex and U.
Sony Financial Holdings is a holding company for Sony's financial services business which includes Sony Life in Japan and the Philippines , Sony Assurance, Sony Bank , etc.
A company behind the commercialization of lithium-ion battery ,  Sony had been exploring the possibility to manufacture the batteries for electric vehicles.
Sony is a kabushiki gaisha registered to the Tokyo Stock Exchange in Japan and the New York Stock Exchange for overseas trading.
As of 31 March , the largest shareholders of Sony are as follows: . The company was immensely profitable throughout the s and early s in part because of the success of its new PlayStation line.
The company encountered financial difficulty in the mid- to lates due to a number of factors: the global financial crisis , increased competition for PlayStation, and the devastating Japanese earthquake of The company faced three consecutive years of losses leading up to Accumulation loss for the past four years was On 28 January , Moody's Investors Services dropped Sony's credit rating to Ba1—"judged to have speculative elements and a significant credit risk"—saying that the company's "profitability is likely to remain weak and volatile.
On 6 February , Sony announced it would trim as many as 5, jobs as it attempts to sell its PC business and focus on mobile and tablets.
In ,  Sony South Africa closed its TV, Hi-Fi and camera divisions  with the purpose of reconsidering its local distribution model and, in , it returned   facilitated by Premium Brand Distributors Pty Ltd.
In November , Sony was ranked 9th jointly with Panasonic in Greenpeace 's Guide to Greener Electronics. The company scored 3.
It also risks a further penalty point in future editions for being a member of trade associations that have commented against energy efficiency standards.
Meanwhile, it receives full marks for the efficiency of its products. Since , Sony has had an Environmental Conference. They are taking steps to reduce the amount of greenhouse gases that they put out as well as regulating the products they get from their suppliers in a process that they call "green procurement".
The "Sony Take Back Recycling Program" allow consumers to recycle the electronics products that they buy from Sony by taking them to eCycle Recycling drop-off points around the U.
The company has also developed a biobattery that runs on sugars and carbohydrates that works similarly to the way living creatures work.
This is the most powerful small biobattery to date. In , Sony faced criticism for a document entitled "NGO Strategy" that was leaked to the press.
The document involved the company's surveillance of environmental activists in an attempt to plan how to counter their movements.
It specifically mentioned environmental groups that were trying to pass laws that held electronics-producing companies responsible for the cleanup of the toxic chemicals contained in their merchandise.
From Wikipedia, the free encyclopedia. This is the latest accepted revision , reviewed on 2 February For the U. For other uses, see Sony disambiguation.
Japanese multinational conglomerate. Sony's Headquarters Complex at Sony City in Minato, Tokyo. Romanized name.
Traded as. Akio Morita Masaru Ibuka. Minato, Tokyo. Consumer electronics Semiconductors Video games Films TV shows Music Computer hardware Telecommunications equipment Robots.
Financial services Insurance Banking Credit finance Advertising agency Network services. Operating income. Net income.
Further information: History of Sony. Further information: List of Sony trademarks. Further information: List of assets owned by Sony.
A Sony Cyber-shot digital camera. Main article: Sony Mobile. Main article: Sony Interactive Entertainment. Further information: Sony Entertainment.
Main articles: Sony Pictures , Sony Pictures Entertainment Japan , and Sony Pictures Networks India. Main articles: Aniplex and Funimation.
Main article: Sony Financial Holdings. Further information: Sony Energy Devices Corporation and Sony Vision-S. Retrieved Sony Corporation.
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